Hi everyone! I hope you are all doing well. Welcome back to another blog. This article will discuss “Samsung vs Apple”. In the latest survey conducted by Axios Harris Poll in May 2023, it has been revealed that Samsung has overtaken Apple to become the most popular brand among Americans. The survey results indicate a shift in consumer preferences, with a majority of respondents favoring Samsung over Apple.
Participants rated their favorite brands according to factors like quality, value, and customer service. Samsung achieved an overall score of 84.6, surpassing Apple’s score of 83.0.
Samsung has surpassed Apple in these polls for the first time. Apple held the top position last year, with Samsung coming in second. However, it’s important to note that this change in popularity doesn’t mean that Americans now prefer Samsung Galaxy phones over iPhones specifically.
Samsung, with its extensive range of products, offers a wider selection compared to Apple. This diverse product lineup contributes significantly to Samsung’s overall popularity.
Samsung has a wide range of products, including smartphones, TVs, and smart home appliances. This gives the company a wider appeal to consumers compared to Apple, which mainly focuses on smartphones, computers, and tablets.
This indicates that individuals who are content with the performance and features of their Samsung TV are more likely to gravitate towards choosing a Samsung smartphone as their preferred option when they make the decision to upgrade their devices.
Furthermore, the survey findings shed light on a noticeable and noteworthy trend indicating a rising inclination among Americans towards favoring brands of foreign origin. Remarkably, out of the top 10 brands prominently cited in the survey, a significant majority of seven were found to be under the ownership of non-domestic entities.
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